The scale of China’s market growth is certainly best showcased by it’s mobile first economy.
With a 25% share of the world’s total mobile market, China has a staggering 1.36 billion mobile phone subscriptions as of June 2017. The ready adoption of mobile-technology has catapulted China to the global number 1 position for consumption, mobile activity and digital expenditure.
App marketers and developers are waking up to China's mobile-first economy as new and emerging audiences adapt readily and easily to new gaming, e-commerce, utilities and lifestyle apps.
In this guide you will learn:
- China's mobile demographic
- China's social media channels
- Short and long video consumption habits
- Emerging sharing economies
- Mobile-first user behaviors and actions
Simply fill out the form below to receive your guide to China's Mobile Market.
Founded in Shanghai with 10 offices globally, Appcoach is a technology-enabled, global mobile performance agency with local marketing insights. Appcoach activates global mobile user acquisition strategies local marketing initiatives across search & display networks, social media and digital media buying. Appcoach patented technology products, Market (Asia's leading video and display ad network), Ultron (the premium ad-exchange network) and Butterfly (the social targeting audience optimization tool) enable advertisers to develop their presence at scale and publishers to monetize their traffic effectively in global markets. Appcoach is a Google Premier Partner and is listed in LUMA Partners Mobile LUMAscape 2017.
We have a few marketing tips for e-retailers to win the pre-Black Friday warm-up fight. Being in a competitive fight, you need good approaches and a good hand to equip the hot season marketing campaign.
Throughout the marketing journey, E-commerce marketing should pay attention to 4 primary metrics on evaluating the advertising efficiency. Here we suggest ROI/ROAS, CPOrder, go-to-market selection and good media mix with continual effort on optimization.
Our coverage spans over 10000+ premium media, across 150 countries, engaging 1 billion plus mobile users. Appcoach achieves 10 billion ad impressions every day for gaming, ecommerce, travel, lifestyle and utility apps.
With a staggering 25% share of the world’s total mobile market, China has a staggering 1.36 billion mobile users. Learn about China's mobile market, user behaviours and most popular mobile apps in our guide for app marketers and developers.
App marketers are turning to China to accelerate their mobile performance. This report shows you China's mobile market with user demographics and behaviours and China's mobile e-commerce market overview.
Are your user acquisition campaigns falling short of delivering Paying Users and In-App Sales? Appcoach Market earns app and mobile marketers up to 3x more life-time value users and ROI in emerging markets such as China, Southeast Asia and India.
Appcoach, the global mobile performance marketing agency is shortlisted as one of 5 agencies in APAC to win the prestigious award that celebrates excellence and innovation in mobile advertising industry.
Thanks to a young, wealthy and mobile-first population, China will be the most successful with $56 billion in app store spend by 2021, out-performing the rest of the world regions.
As China’s mobile market is booming, Appcoach Market wins 3x more users & revenues for Western advertisers with exclusive Chinese and Asian traffic sources.